The new SS09 campaignAuthor: CoSTUME NATIONALCategory: company |
15-01-2009 |


Blacks and whites that are cinematographic and often subtly receding and suspended –sexy, rock & roll for your soul.
The new Costume National campaign is all about a special meeting, complicity illuminated by lights that could have come from a film set.
The man behind the lens this time is Glen Luchford, a young British photographer and film director who has rejuvenated fashion and commercial photography for some of the world’s leading glamour publications ranging from I-D to The Face, Vogue, Harper’s Bazaar, Interview, Rolling Stone.
Strongly influenced by the cinema, one of his great passions, Glen prefers to work inside his studio with sophisticated lighting that allows him to create suggestive cinema-like effects.


The same ones used on the Costume set.
The result is a striking campaign that smacks of cinema, style, fashion, portraits and contemporary art in which the personalities to discover move slowly – all stuff to look at again and again as you decipher their nature, character and temperament.
Two intriguing personalities that come over more strongly than one single, sleek beauty.
Shot in New York with models Cole Mohr and NATASHA V in the lead roles, it represents the sensual and captivating side of the SS09 Costume National collection.








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